Raymond Snoddy: Britain’s broadcasters may indeed be stuffed too full of arts graduates but Google may have too many engineers in power positions for its own good. Maybe Google should bring in some of those highly creative British “luvvies” to advise the “boffins”…
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“Advertisements are now so numerous that they are very negligently perused, and it is therefore become necessary to gain attention by magnificence of promises, and by eloquence sometimes sublime and sometimes pathetick.”
According to Business Insider‘s ‘Chart of the Day’, women are from Amazon and men are from Apple.
Three and the Countryside Alliance have announced the launch of a project aimed at getting people online in rural areas of poor or non-existent broadband.
James Whitmore, MD of POSTAR, wants to escape the narrow ghetto of specific media choices…
According to new research from In-Stat, 50% of tablet owners are viewing not only feature-length movies on their device, but also TV shows.
The Only Way is Essex (Towie) might not be to your taste but it has certainly proved a success for ITV2. It gets average ratings of more than a million viewers and generates a whole heap of social media activity – not to mention the endless branding opportunities… So is it time for it to move to ITV’s flagship channel? Apparently not.
After Eric Schmidt, the 36th Media Guardian Edinburgh International Television Festival certainly gave the boffins a share of voice. On Saturday, Professor Brain Cox was interviewed by the luvvie and broadcaster Mariella Frostrup in what was billed ‘The Alternative MacTaggart’ lecture.
Digital TV Research has released a new report looking at UK pay TV revenues, claiming that they are fast reaching maturity, so operators must find other revenue streams to ensure growth.
Are we still looking for hard and fast rules when it comes to Twitter? And do they even exist? ‘The Only Way is… Twitter’ session at this years Media Guardian Edinburgh International Television Festival, fronted by Channel 4 news presenter Krishnan Guru-Murthy, certainly aimed to give practical advice for how to make Twitter work for your business/channel/programme but solid advice was in short supply.