Analysis: Was Netflix’s global ads chief not the right person for the job, or is it the job itself that makes the streaming giant uncomfortable?

We are entering the age of “reaggregation” of media data in the coming years, a Sky Media event has heard, with online media companies able to “mark their own homework without validating at all”.

Britain’s major public-service broadcasters (PSBs) will launch a free, Internet-only TV service next year for broadband-only homes.

What does a former TOWIE star, industry royalty and a Love Island contestant-turned-influencer have in common?

Stephen Arnell offers his reactions to some of the biggest announcements and goings-on at last month’s Edinburgh TV Festival, and explains why it doesn’t appear to bode all that well for the future of British TV.

Retail media was forecast to boom this year. So how’s it going?

When what you’re known for is not the same as what you want to do, it might be time for some personal brand rehab.

More than nine in 10 ads shown on traditional broadcast TV are only being seen by half of households in the UK.

Stephen Arnell examines the UK trend for antipodean imports and looks ahead to the the return of Neighbours on Amazon’s Freevee.

TikTok is not simply a substitute of viewers’ attention from traditional media formats. The rise in demand for ‘snackable’ content presents a much bigger cultural shift, writes the editor.