Madison and Wall has made the analysis based on company results and GroupM figures.
ARCHIVE ▸ Maria Iu
The GoodNet’s commercial chief shares her media sales advice and the biggest turning point in her career.
Leo Malagoni looks back on the trailblazing role of AdSmart, the Grand Prix winner at the debut Media Research Awards.
Matt Hill described the collaboration involved in the original study and how that spawned even greater research.
The toolkit is accompanied by a report that identified key barriers for change.
The OOH owner’s co-founder on patience, curiosity and what his Gen Z perspective brings to clients.
The former PwC partner on the highlights and challenges of the programmatic supply chain transparency study, which picked up a Grand Prix at the 2022 Media Research Awards.
Six full-day sessions will focus on different business functions at the agency and the opportunity to respond to a live brief.
The Adshel Live network is now present in 350 UK towns and cities.
A new tool aims to improve diversity in image generation, while a blueprint is available to support companies to establish ethical AI policies.