Year-to-date box office is tracking 8% ahead of last year after Q1, with admissions similarly up 7%. Revenue from cinema ad sales house DCM also grew 7% during the quarter.
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Full-year box office revenues for 2025 were comparable to those in 2023 and 2024. However, revenues at the UK’s largest ad sales house jumped 12% year on year amid growing advertiser demand.
As the end of Q4 approaches this piece serves as a reminder of how Less Healthy Food restrictions (LHF) have impacted each of the channels.
Year-to-date, total box office gross has surpassed £965m, running 2% ahead of 2024 and 1% behind 2023. November box office for the UK and Ireland totaled £85m, a 33% decline from last November against a challenging comparable.
Is the festive idealism of families watching your ads together at risk of becoming a ghost of Christmas past? Not if cinema has anything to say about it, argues DCM’s head of insight.