Greg Grimmer on his grim night at the ANNAs; a far happier print experience with the excellent commercial team from the Guardian; and why there is so much love and affection for the newspaper sector…
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Bringing data sets together will become the holy grail, according to ITV’s head of commercial research & insight Sarah Messer.
What is the difference between research and data? That was the opening question put to panellists by Torin Douglas at MediaTel Group’s Future of Media Research event on Friday.
Sky has announced plans to launch a new service allowing customers to watch some of its content over the internet. The new service will be an additional choice for people who do not currently subscribe to a pay TV service.
I attended the always lively and entertaining ‘The Year Ahead’ event hosted by MediaTel Group last week, where we were once again entertained, informed, inspired and challenged by the predictive powers of Ray Snoddy and Torin Douglas, the Mitchell and Webb of media punditry.
Simon Andrews, founder of the full service mobile agency addictive!, on last week’s CES, connected TVs and Sky’s new deal with Zeebox…
Chris Worrell: Can advertisers use digital to tell engaging brand stories?
Ofcom today concluded its review of TV advertising trading. The review, which examined the way TV advertising is bought and sold, found no clear evidence of harm to consumers – whether TV viewers, advertisers or end users of products advertised on TV.
Jim Marshall reviews the trials and tribulations of the press during the past year, but says it might just be that we will look back on 2012 as a year when newspapers became resurgent…
Brian Jacobs, BJ&A, explains why Hamish and Jim have done the industry a huge service in writing their book…