Bernet speaks to host Jack Benamin about Netflix’s ad tier expansion in Europe and new innovations aimed at automating programmatic buying.
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Burr Smith speaks to The Media Leader about why embracing change is essential for OOH’s future, how automation can unlock growth for the channel, and his main takeaways from the WOO annual summit in London last month.
YouTube’s global managing director and head of creators speaks to host Jack Benjamin about why she believes YouTube is ‘absolutely’ TV, and how it advises brands work with increasingly professionalising creators on the platform.
At the Cannes Lions Festival of Creativity last month, The Media Leader’s content director James Longhurst sat down with The Sun’s commercial revenue director to discuss the title’s embrace of video and how the World Cup is driving growth this year.
Reach’s strategy director discusses how publishing brands are evolving to meet audiences where they live, and how the role of video, social and live experiences is deepening audience relationships.
Host Jack Benjamin spoke with Armstrong in sunny Cannes about how NYT’s strategy of surrounding its news reporting with verticals like cooking and games, its international expansion, and why it’s pivoting to video.
Host Jack Benjamin sits down with Channel 4’s head of sales, and head of business operations and revenue innovation, to discuss Channel 4’s go-to-market strategy for mid-market advertisers.
Watch: Emery sits down with The Media Leader France deputy editor-in-chief Vincent Thobel to discuss how AI is driving changes to agencies models that are incomparable to previous disruptions.
Meta’s Derya Matras discusses her reaction to social media bans for under-16s and answers questions relating to harmful platform design, ad fraud, automating media and creative work, and the future of smart glasses.
Spotify’s VP of product discusses solving the ‘math problem’ of rising ad tier users but a fall in ad-supported revenue, and how Spotify has innovated its tech stack, measurement, and AI creative tools to attract more business.