As Cartwright celebrates 100 days in her new role as managing director at Active International, she reveals her strategy on leadership, leveraging prospects and levelling the playing field.
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Amid surges in user growth and revenue, Reddit is eyeing commercial growth in lower funnel campaigns, consumer insights, and its yet-to-be-monetised AI search product.
The News Broadcasting commercial director and the Octave MD join host Jack Benjamin to discuss audio’s transition to video, Octave’s new AI product, and why digital audio is undervalued in the current market.
UK & Ireland MD Caroline Orange-Northey speaks to The Media Leader about how Pinterest’s recent layoffs are being conducted to ‘future-proof’ the business, and how the platform is looking to innovate its AI and commercial offerings.
The Advertising Association’s communications director and the chair of CAP and Credos speak about takeaways from their new book, ‘Trusted Advertising’, including whether advertisers are sufficiently valuing trusted media channels, and what they can do to better build trust in their brands.
Tom Laranjo speaks to The Media Leader about why Serviceplan Group restructured its agencies under the House of Communications banner, and his plans for the new entity.
The Observer’s new commercial chief speaks about why he’s prioritising a “luxury” experience for clients, and the effort to diversify the title’s fledgling product offering.
Podcast: The co-founders and chairs of the Alliance of Media Independents discuss their plans for expansion and why indies might be the beneficiaries of a consolidating agency landscape.
General manager of global business solutions Kris Boger speaks to The Media Leader about TikTok’s expansion into commerce and search, how the platform has innovated despite US ownership uncertainty, and challenges in tackling teen safety.
WPP Media’s global president of business intelligence returns to talk through its latest adspend forecast, downside economic risks, and how AI is driving growth opportunities.