The business economist and founder of Magic Numbers and Magic Works discusses the importance of independence in media consulting, trends in effectiveness, Cannes Lions and what it takes to be a successful business founder.
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Reporters Jack Benjamin and Ella Sagar look at stories including Google’s volte-face on cookie deprecation, latest earnings and an odd match in Teads and Outbrain.
Laurence Green, the IPA’s effectiveness director, speaks to Omar Oakes about the rise of media agencies submitting entries for the IPA Effectiveness Awards, whose shortlist will be published this week.
Reporters Jack Benjamin and Ella Sagar look at the stories that mattered most in media and advertising this week, including coverage of the Euros and takeaways from the latest IPA Bellwether.
Kate Harris, former CEO and current regional director at Nabs, talks to Omar Oakes about the challenges of managing work-from-home stress and the benefits of art and creativity for mental wellbeing.
Reporter Ella Sagar and deputy editor Maria Iu look at the stories that mattered most in media and advertising this week.
Andrew Cole, board member of Liberty Global and one of the original backers of GB News, talks to Omar Oakes about shaking up the status quo of TV measurement and trading.
Omar Oakes and Maria Iu digest the big stories of the week and Les Binet talks to The Media Leader about why he’s created an AI version of himself.
Reporters Jack Benjamin and Ella Sagar bring you highlights in a special episode from their conversations with senior figures around what the top focus should be for the industry this year.
Reporters Jack Benjamin and Ella Sagar discuss The Media Leader Awards, the importance of social media to this year’s election and the EU’s potential action against Apple.