The ANA forecast notes that over half of loss due to fraud is attributed to click injection.
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The latest Ofcom Online Nation report has found 62% of UK internet users have come across at least one potential harm online in the last four weeks.
Havas Media Group and Lumen Research will create tools to plan, measure, buy and optimise attention on a global scale as part of a new partnership.
Interview: ‘We are whatever we choose to be’, Tim Bleakley at a pivotal moment for an out-of-home sector in recovery.
Are advertisers and brands falling out of love with Love Island?
The original social audio app was born into success. Can it stay relevant against bigger competitors?
Top Gun: Maverick has grossed $124m at the US box office in its first three days after release.
Classic out-of-home media doesn’t get the “love it deserves”, the World Out of Home Organization’s president Tom Goddard has warned.
Sir Martin Sorrell has insisted demand for digital ad services remains robust this year despite forecasts of an economic slowdown.
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