The ITV Network Centre has awarded the contract to Television Sales and Marketing Services Ltd to provide its programme research data. Tim Wooton, chief executive of the sales house comments: “At TSMS we have long believed in the importance of bringing this area and sales closer together to the benefit of the whole of ITV”.The… Continue reading ITV Awards Sales Contract To TSMS
According to recent research carried out by Young & Rubicam, ITV weekday viewing has dropped by as much as 14% since the new franchises took over in January.Audiences have dropped most drastically in the South West and London, with share falling by 7% and 5% in those areas respectively. Overall audience share for the network… Continue reading ITV Audience Share Dropping Says Y&R
Classic FM, the independent radio station which launched in September, has recorded March as its strongest month yet in terms of advertising revenue – up 50% on February.The classical music station is claiming that the slot between 6am and 10pm was practically sold out during the month.Estimated weekly reach for the station is said to… Continue reading Classic FM Revenue Claims
According to the latest Pan European Television Audience Research (PETAR) satellite channels have increased their share of viewing in European cable and satellite homes by 12% year on year – from 50% in 1992 to 62% in 1993.The survey shows a trend towards strong commercial TV at the expense of state-run operations, as well as… Continue reading Petar 1992/1993 Survey Results
Aim publications has relaunched What Diet & Lifestyle as Your Health And Lifestyle Magazine. The title will concentrate on health issues rather than diet. No change has been made to the advertising rates.Aim Publications: 071 437 0796
Aim publications has relaunched What Diet & Lifestyle as Your Health And Lifestyle Magazine. The title will concentrate on health issues rather than diet. No change has been made to the advertising rates.Aim Publications: 071 437 0796
The new chairman of ITN, Michael Green, emphasised yesterday that the news company is a profit making organisation which “must continue to be an efficient producer of programmes”.Speaking at a press conference Mr Green pointed out to staff that there could be no job guarantees, and that the current number of employees (674) may have… Continue reading New ITN Chief Gives First Warning
Homes Counties Newspapers suffered a fall in pre-tax profits to £747,000 from £1.06m (-29%) for the year ending December 1992. Earnings per share increased to 7.2p and turnover to £22.9m from £21.5m.
T&S Stores, owners of cigarette discount outlets, Supercigs, will soon add to their retail portfolio by selling top magazines at reduced prices. The decision is an attempt by the group to expand into the south of England, where they believe customers are more interested in discounted magazines than cigarettes.This will mean that titles like the… Continue reading Cut Price Magazines At T&S Stores
The new chairman of ITN, Michael Green, emphasised yesterday that the news company is a profit making organisation which “must continue to be an efficient producer of programmes”.Speaking at a press conference Mr Green pointed out to staff that there could be no job guarantees, and that the current number of employees (674) may have… Continue reading New ITN Chief Gives First Warning
