The market research society is running a seminar on March 29 entitled “The Effectiveness of TV advertising in the next decade” which will include discussions on a number of key issues including forecasting the future of TV advertising, changing the creative approach to commercials, and questioning whether multi-media will be the answer as audience levels… Continue reading MRS Training – TV Effectiveness
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Saatchi & Saatchi has recorded a pre- tax loss of £595.1m (loss £47.2m) for the year ending 30 December 1992. Trading profit stands at £34.2m (£20.5m) and operating loss at £564m (£20.5m). Earnings per share have fallen to 0.2p from 15.4p in 1991. As predicted, the writedown of goodwill for the group was £600m (Newsline… Continue reading Saatchi Profits
Broadcasting union, Bectu, is predicting that a further 6,000 jobs will be lost at the BBC due to recently adopted programming policies initiated by director general, John Birt.
The market research society is running a seminar on March 29 entitled “The Effectiveness of TV advertising in the next decade” which will include discussions on a number of key issues including forecasting the future of TV advertising, changing the creative approach to commercials, and questioning whether multi-media will be the answer as audience levels… Continue reading MRS Training – TV Effectiveness
Sky Sports is to broadcast live coverage of a new snooker tournament to start on Monday April 5th. As the last major ranking tournament before the World Championships the Sky Sports International Open will have 32 top players in competition for the £150,000 prize fund.Following the recent appointment of David Elstein as Head of Programming… Continue reading Programme Additions At Sky
Sky Sports is to broadcast live coverage of a new snooker tournament to start on Monday April 5th. As the last major ranking tournament before the World Championships the Sky Sports International Open will have 32 top players in competition for the £150,000 prize fund.Following the recent appointment of David Elstein as Head of Programming… Continue reading Programme Additions At Sky
Saatchi & Saatchi has recorded a pre- tax loss of £595.1m (loss £47.2m) for the year ending 30 December 1992. Trading profit stands at £34.2m (£20.5m) and operating loss at £564m (£20.5m). Earnings per share have fallen to 0.2p from 15.4p in 1991. As predicted, the writedown of goodwill for the group was £600m (Newsline… Continue reading Saatchi Profits
Broadcasting union, Bectu, is predicting that a further 6,000 jobs will be lost at the BBC due to recently adopted programming policies initiated by director general, John Birt.
Manchester Evening News title, the Blackburn Express, has closed due to gloomy financial predictions made by the management for the paper’s future. All staff on the paper will be transferred to the group’s Rochdale Observer Group headquarters where the Rochdale Express, Middleton Trader and Heywood Advertiser are published.Rochdale Observer: 0706 354321
Argus Press has put all of its regional division up for sale, with the management forming a buyout team to make a bid for the newspapers involved. Papers in the division include the Reading Chronicle, Surrey Mirror, Sutton Herald, Newbury Journal and East Grinstead Observer.Argus Press: 0252 875075
