Ignoring risk creates strange media viewpoints and threatens what makes this industry successful in the long term, writes the editor-in-chief.
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All the latest from Cannes Lions with The Media Leader team on the ground.
Young media planners discussed the need for publishers to be louder and provide better measurement insight at the PPA Festival.
Event at RNCM takes place three weeks ahead of London conference.
The UK ad market grew by 6.1% overall but declined 1.2% in real terms, with online accounting for more than three-quarters of spend.
Our already world-leading creative industries could be the niche we need to become an AI superpower. This is how the government can help.
In an update on a 2020 piece, Ian Mc Grath looks at ways to improve integrated campaigns as we shift from an “either/or” approach to “and” thinking.
We need to understand “the most powerful force to influence consumer behaviour” to leverage them on behalf of brands.
Stop being ashamed. There is an abundance of fantastic work and innovation taking us on the journey back to a proud industry.
Many of the UK’s most trusted and experienced leaders in media and advertising are once again joining forces to judge this year’s awards.