More Newsline articles

Richard Shotton uses new research to examine students’ perception of advertising – and how an unethical image is undermining the drive to attract new recruits to the industry.

An ad is considered viewable if 50% of it is in view for at least 1 second, according to the IAB and Media Ratings Council, with UK viewability falling 7% year on year.

Full report available at: Mediatel Connected > Connected Surveys > Data

A little over 6 million viewers tuned in at 7:30pm to see Phil Mitchell confront the Beale’s about their highly dubious behaviour, only for mini-Norman Bates, Bobby, to come in with a classic golf club sneak attack.

Weir was previously fashion features director at Sunday Times Style and has worked at Drapers and Elleuk.com.

Now in its second year, back2businesship aims to help return-to-work female media and marcomms professionals who have been out of the industry for five or more years.

In all of the depressing and low-rent places to be given the irreverent documentary treatment by lazy producers so far, the dusty bookies of yesteryear have, miraculously, managed to escape the glare of prime time TV.

For the second consecutive month, ITV’s revenues were down on 2014, dropping -10.7% to almost £97m in June, whilst Channel 4 was up almost 30%.

Full report available at:Mediatel Connected > Connected Surveys > Data

Ofcom report shows that public service broadcasting channels spent a total of £2.85bn on content in 2014 – a 2% increase on 2013 – despite a continuation of the longer term decline in viewing.