The data will be available in the UK from September, providing marketers with greater insights into CTV investment.
More Newsline articles
Yaccarino didn’t quite make it out of the terrible twos as she steps down as CEO at Elon Musk’s platform.
WPP’s new CEO has an extraordinary CV. But Rose’s appointment signals a deeper crisis in advertising: the people running it no longer believe it’s a creative business.
VCCP Media’s chief strategy officer joins host Jack Benjamin to discuss research into how distinctive brand assets are key for maximising attentive impressions.
Saying no or goodbye is hard. But to build a resilient, high-performing agency fit for growth, you have to be courageous enough to enforce a client filter.
The Rajar Midas spring 2025 survey highlights the continued popularity of podcasts within the audio sector.
The Microsoft COO has been named in the top job a day after the holding group downgraded its financial outlook.
The deal will see the streaming platforms host each other’s shows, starting from 16 July.
When advertising experiences dehumanise, the data we get back from them is equally shallow. So we optimise for the wrong things and stop connecting with people.
Liz Moseley speaks about the title’s strong digital growth, why modernising its commercial strategy requires gaining back some mojo and what the predicted death of search means for publishers.