WPP has withdrawn its guidance for 2020 and implemented a number of new measures in order to cut costs, following a “weaker” March performance amid the ongoing Covid-19 crisis.
Showing 6991-62,375 of 62,375
More Newsline articles
History has taught us that rapid adaption and innovation can be critical factors for businesses during severe economic shocks, writes Natalie Cramp.
Havas Media Group is to appoint Patrick Affleck as its new UK CEO, following the departure of Matt Adams earlier this year.
The former president and CEO of the National Magazine Company – Hearst’s international publishing arm in the UK – has passed away aged 81.
From a post-pandemic capitalism built around new values, to redefining purpose, Dominic Mills examines the new challenges facing industry.
In the UK, ITV, the largest commercial broadcaster, and JCDecaux, the largest out-of-home media owner, said they both expect ad growth to be down 10%.
In the same week the prime minister ordered the British public to stay indoors to slow the spread of the coronavirus, TV sales increased +59.5% in volume compared to the same week last year.
Adtech business The Trade Desk has appointed Philippa Snare as senior vice president, EMEA.
Full report available at: Mediatel Connected; TV
Partner content: Brands are starting to recognise gaming’s enormous value, with over $3 billion spent on in-game advertising in the U.S. alone last year, and double-digit growth expected for this year.