Marius Cloete, head of research at the PPA, says for publishers the real game-changer isn’t developing that elusive killer app, it’s the realisation that end-users want our content and we continuously need to rise to the challenge of giving them access to it.
More Press articles
The New York Times is set to launch digital subscriptions, which will charge users to access content on NYTimes.com and its smartphone and tablet apps.
News Corporation is set to launch the US-based tablet newspaper The Daily in the UK.
The Wall Street Journal is proving that there is a market for digital-only subscriptions, having sold 200,000 tablet-based subscriptions.
Circulation figures were down across the board once again in February, with the daily newspaper market posting a 5.4% decline on last year’s figures – though there were a few exceptions, namely the Independent’s i.
ShortList’s latest venture Mode hit the streets for the first time last night in London, Leeds, Birmingham, Glasgow and Manchester.
Why isn’t there a press trading system? Patricia Kill, sales support director at News International, said the UK newspaper industry is trailing behind other media (and markets) when it comes to investing in and creating a system for agencies, such as J-ET and CARIA.
Apple leads the next wave of tablet computers, with version 2.0 of the iconic iPad.
Rupert Murdoch plans to extend The Daily’s two-week free trial (sponsored by Verizon) for “several more weeks at least”, according to paidContent.org.
Pearson has reported a 12% year on year revenue rise at the FT Group, publisher of the Financial Times.
