Most people think there should be an AI Blackout ahead of the UK general election. It is essential that efforts are made to safeguard the quality and accuracy of news reporting.
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At a Labour Party conference panel, publishers, lawmakers, and policy researchers agreed that Government must do more to regulate AI, lest it risk the state of global democracy.
Marshall McLuhan’s Tetrad model can revolutionise your understanding of media and marketing. Embrace the opportunities, prioritise, revive, and prevent to stay ahead of the game.
You can rightly complain about online monopolies like Google. But when you really think about what advertising wants from media, it’s not more competition, writes the editor.
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Can we use modern technology to help consumers access a physical interaction rather than replace it?
The pandemic is well and truly over when it comes to impacting the UK’s media habits, as both broadcast TV viewing and streaming subscriptions have reversed after the Covid lockdown boom of 2020 and 2021.
Google’s EMEA president Matt Brittin speaks to Omar Oakes about its approach to AI and how it’s being discussed with advertisers, publishers and media agencies.
Analysis: PubMatic wants to simplify a booming but fragmented media channel. But simplicity is not a substitute for good strategy.