Cox Media, the ad sales division of Cox Communications, one of the largest broadcast service providers in the US, has partnered with an automated ad platform to begin selling linear TV inventory programmatcally.
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Designed to align with the rest of BT’s devices, the new box is reported to have a faster start-up time and more efficient TV Guide and on-demand navigation.
Amazon has today announced it is to launch the “UK’s most complete digital video service”, re-branding its LOVEFiLM service and incorporating it into its UK website via Amazon Prime.
Amid a competitive holiday season, Samsung accounted for 26.4% of the global smart TV market share.
Total Satellite was up a huge 48% on December – while Channel 4, which saw only a slight increase in December, reported a lift of almost 30% to secure over £42 million – almost £10 million more than January 2013.
The differences between Twitter and Facebook have an enormous implication for data mining for television, says Mediaocean’s Sarah Lawson Johnston. So what does the future have in store?
Following SecondSync’s social TV partnership with Facebook last month, a new white paper “Watching With Friends” has now been released.
Richard Marks of Research The Media argues that Facebook’s ‘Watching with Friends’ report on social TV is long overdue – highlighting that, like television itself, Social TV is a multi-platform phenomenon.
The number of US households receiving entertainment services such as Netflix and Pandora via an Internet TV was up 19% year on year in January 2013
Is using social media during the TV break a good thing for advertising, or merely a competitive distraction? Media Native’s David Brennan looks at some compelling new evidence…