Wednesday morning saw MediaTel’s sixth annual Media Playground get under way with a particularly insightful session examining how multiple screens are complicating the media landscape, kicking off what would be a day of informative and lively debate on a range of issues.
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New research from Thinkbox reveals TV advertising is responsible for more than 50% of additional brand word of mouth activity.
NOW TV service will cost £9.99 and there will be no contract, set-up costs or installation, giving customers unlimited, 24-hour access to all six Sky Sports channels.
An eventful Monday night was on the cards on Coronation Street (ITV, 7:30 & 8:30pm), as a handful of exhausted characters faced the firing squad in the latest dramatic bout of house cleaning.For the 407th time since the nation first set eyes on the country’s première soap, the Rover’s Return was in peril of getting… Continue reading TV Overnights: Bonfire of the Maneaters nets 9.7 for ITV
Channel 4, E4 and More 4 will be integrated into Sky’s On Demand service in a bit to offer the best combination of “content and innovation”, making it the UK’s most complete catch-up TV service.
Yesterday, the TV schedulers protected the viewing public from St. Patrick’s Day, instead offering up a cornucopia of stoic British fare.
Tuesday evening’s television saw Emmerdale (ITV, 7pm) delve further into the murky world of Breaking Bad as put-upon café worker Brenda struggled to keep her illness a secret from her nearest and dearest.Sadly, that’s as far as that comparison currently goes as the tightly knit community is presently free from the perils of crystal meth… Continue reading TV Overnights: EastEnders and Emmerdale remain civil and share Tuesday’s glory
This year’s Media Playground will play host to a variety of panel debates and demonstrations, focusing on four key areas in the industry: Screen, Social Media, Mobile Advertising and the Data Debate, all of which we’ll profile individually in the run up to the event on March 20.
As the evenings have been getting slighter brighter and the nation collectively eggs on the advent of spring, it would appear the broadcasters are slow to realise that viewers need a sense of hope now more than ever. Especially on a Monday.
New report from Decipher demonstrates the long-standing popularity of the set-top box – and shows that rather than jumping into a cloud based, OTT future, we are moving into an era of TV dominated by a generation of super PVRs.