More Uk And Us articles

Sir Martin Sorrell has implored advertisers and marketers to “pick your geographical battles” as they look toward future-proofing their strategies.

Ozone CEO Damon Reeve joins host Jack Benjamin to discuss how publishers are navigating a pivot away from reliance on social media to build their brands and diversify their revenues.

The Russell Brand allegations remind us why scale in media matters. Without being part of the so-called ‘mainstream media’, how else can journalists hold the rich, famous and powerful to account?

Global streaming platforms Netflix, Disney+, HBO and Paramount+ are forecast to receive an equal share of income from advertising and subscriptions by 2029.

The hire appears to be part of Mail Metro Media’s strategy to expand aggressively into video and audio production and ad sales.

The ad campaigns for four car brands use Automated Number Plate Recognition to trigger dynamic digital ads in real-time. 

Analysis: Jimmy Wales did not reveal details about Trust Café, which has quietly launched with few features.

Young users have increasingly begun turning to the short-form video platform as a Google alternative, so it’s no surprise TikTok has looked to take advantage by improving its search function.

Pinterest CEO Bill Ready committed the social media company to creating a more inclusive and positive online environment, and urged advertisers to refrain from spending if they don’t fulfil their promise.

OMD UK’s Tobi Asare and Life Begins at Menopause’s Stefanie Daniels discuss the unique challenges faced by women in their media careers.