The festive period appears to have hit the national newspaper market with the latest ABC results for December 2013 showing declines all round – except for the Guardian, which reported a marginal increase.
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The latest figures for the national newspaper round-up reveal that all sectors were down for the month of November, with just a small handful of titles experiencing marginal growth.
The latest ABC results for national newspaper print circulations show the Daily Mail and the Sun experienced declines in October, whilst the Sun on Sunday was down almost 200,000 copies over the year.
The latest ABC results for August 2013 show a continuing decline for print, with few titles seeing any period or yearly growth at all – but it was better news for some of the Sunday titles.
A historic British win at the Wimbledon Championships and the birth of a future King helped to secure circulation increases for all three newspaper markets this month, despite general year on year declines.
5 million viewers tuned in to see Nigel squeal in delight to find out that his great great grandfather was a commoner (in Nigel’s eyes only – Gramps was loaded), resulting in a 23% share.
BT must be disappointed that, despite a huge marketing campaign for its TV sports offering, it has only signed-up 23,000 new subscribers – but at least ITV is smiling. By Raymond Snoddy.
What lies behind the decision to share content? After extensive studies, researchers Euan Mackay and James Burke of Kantar Media: Custom say they have found exactly what it takes for something to go viral.
ITV has today reported that TV ad revenue for the first half of the year was down 3%, but the company expects a good third quarter with an anticipated 9% boost as total revenues increase by £30 million.
As Omnicom and Publicis announce a merger that will create the world’s largest marketing and advertising powerhouse, Dominic Mills asks why neither party seems to be able to provide a decent rationale for such a move – and concludes other forces are at work…