There was further deterioration in the US hi-tech advertising market during July, according to a CMP Media trading update released by parent company United Business Media (UBM) this morning. UBM said that advertising page volumes during July were down for both the market and CMP. The business-to-business information technology market as a whole decreased by… Continue reading Hi-Tech Ad Volumes Show Further Deterioration In US, According UBM
ARCHIVE ▸ The Media Leader Staff
Zenith Media downgraded its global advertising forecasts at the end of last week, with a particularly bearish outlook for the coming months (see Forecasts). Today Myers Reports set out its US growth forecasts by media alongside Zenith’s, with both groups predicting that the US advertising recession could be more severe and prolonged than had first… Continue reading US Ad Growth Forecasts By Media: Zenith Versus Myers
Asia-Pacific mobile data subscribers will number 411.2 million by the end of 2006; this is 64% of mobile subscribers and 11% of the population in the region, according to a study released in August by the Yankee Group. The Asia-Pacific Mobile Data Experience: Forecast and Overview report contains updated forecast and analysis of mobile data… Continue reading Over One Tenth Of Asia-Pacific Population Will Have 3G Mobile By 2007, Says Yankee Group
Almost three-quarters of US consumers are yet to be convinced by the merits of digital television, according to a study from Statistical Research (SRI), released last week. The findings of the American public’s views are slightly contradictory: on the one hand almost 75% believe that DTV is not the ‘indispensable enhancement the industry believes it… Continue reading iTV Must Produce Useful Services If Consumer Interest Is To Grow
Japanese telecoms giant, NTT DoCoMo, is set to become the world’s first group to offer the much-hyped third generation – or 3G – mobile phone system. The company this morning announced that it has applied for permission from the Japanese Government to launch the 3G wireless service on 1 October 2001. The system has been… Continue reading NTT DoCoMo Set To Win 3G Mobile Race
The UK’s manufacturing industry is firmly stuck in recession, according to the August Purchasing Managers’ Index (PMI) published by the Chartered Institute of Purchasing and Supply (CIPS) this morning. The PMI dropped from 47.0 in July to 46.4 in August and the rate of decline for a number of key indicators increased during the month.… Continue reading Industry Surveys Show Deepening Gloom For UK Economy
At the end of last week Zenith Media made further downgrades to its global advertising forecasts, cutting 2001 growth from -1.5% to -2.6% (see Forecasts). UK estimates were reduced from -0.5% to -0.3%. News of a change in Zenith’s advertising forecasts tends to send ripples throughout the industry and today stock in media companies Granada… Continue reading New Zenith Figures Could Indicate Full Consumer Recession, Says ABN
Market research agencies saw profits rise by more than half on average over the last three years, according to research from direct marketing and business publishing company, The Prospect Shop. The group says that market research agencies are in a highly-successful period of growth. Over the past three full accounting years, the average agency saw… Continue reading Market Research Companies Benefit From Three Strong Years
The UK’s manufacturing industry is firmly stuck in recession, according to the August Purchasing Managers’ Index (PMI) published by the Chartered Institute of Purchasing and Supply (CIPS) this morning. The PMI dropped from 47.0 in July to 46.4 in August and the rate of decline for a number of key indicators increased during the month.… Continue reading Industry Surveys Show Deepening Gloom For UK Economy
At the end of last week Zenith Media made further downgrades to its global advertising forecasts, cutting 2001 growth from -1.5% to -2.6% (see Forecasts). UK estimates were reduced from -0.5% to -0.3%. News of a change in Zenith’s advertising forecasts tends to send ripples throughout the industry and today stock in media companies Granada… Continue reading New Zenith Figures Could Indicate Full Consumer Recession, Says ABN