The surfing habits of home internet users change dramatically after upgrading to high-speed access, according to new research from Nielsen//NetRatings. The company reports that page viewing leapt by 130% in the US after users upgraded from modem, dial-up access to a high speed connection. High speed net access covers a number of platforms – ISDN,… Continue reading Broadband Access Builds Web Usage In US Homes
ARCHIVE ▸ The Media Leader Staff
Three quarters of all British 7-16 year olds are now internet users, according to kids.net, a six-monthly survey published by NOP. The research shows that there has been a 10% surge in internet usage amongst young people in the six months to April 2001. There are now 5.6 million 7-16 year olds on the web,… Continue reading 75% Of British Kids Now Online
Interactive and educational TV company, Einstein Group, has said it is reviewing its strategic options following the recent downward movement in its share price. The review may lead to a sale of all or part of the company, although discussions so far have not included a sale of the company in its entirety. Einstein’s statement… Continue reading Einstein Group Looks At Possible Assets Sale
French advertising network, Havas Advertising, has posted a solid set of financial results with organic growth at 5.5% for the first half of the year. Traditional advertising grew by 1.6%, but the results were bolstered by an 8.3% growth in market services revenue, vindicating Havas’ strategy of moving its business to 60% market services, according… Continue reading Havas Posts Good Growth, But No Tempus Counterbid
Retail executives are failing to consider offline effects when they calculate their return on investment (ROI) from online investments, according to Forrester Research. A new report claims that retailers will find that investments in online technology will pay off if they take a disciplined approach to site investments and ROI analysis. “The problem today is… Continue reading Online Retailers Are Blinkered When Measuring Web ROI, Says Forrester
Italy and the UK currently lead the way in the European online advertising market, with market shares of ads placed at 19.1% and 18.9% respectively, according to data from LemonAd. Germany has more online advertisers than the UK (5,424 versus 5,231), but had fewer campaigns and actual ads during the first six months of the… Continue reading Italy And UK Lead European Online Advertising Markets
Player numbers and revenues for global wireless gaming are set to boom, according to a report to be released by market analysts Datamonitor. According to forecasts from the new report – Global Wireless Gaming – combined revenues from the US, Europe and Asia Pacific markets will grow, from an estimated $950 million in 2001 to… Continue reading Wireless Gaming Revenues And Player Numbers Set To Boom, Says Datamonitor
WPP this morning made clear its intentions regarding Tempus Group, confirming that an offer of 555p-a-share had been made (see WPP Poised To Make Counter Bid For Tempus). This values Tempus at £440 million, an increase on the 541p-a-share offer made by Havas in July (see Tempus Shares Soar On Havas Takeover Reports) which put… Continue reading Tempus Confirms WPP Offer
Global advertising and communications group, WPP, has this morning posted interim financials in line with expectations, at the same time confirming a 555p per share offer for UK-based media and communications group Tempus (see Tempus Confirms WPP Offer). Pre-tax profit at WPP rose by 80% to £247.6 million, whilst revenues rose by 65% to £1.997… Continue reading WPP Posts Strong Interims
According to the latest figures from Jupiter, over 33 million people in the UK used the internet between April and June of this year. The home PC remained the most popular means of access but it was games consoles and set top boxes which have seen the greatest increase in usage. WAP phones are not… Continue reading 60% Of UK Now Online