A look back at the biggest themes that have emerged in UK media during what has at times been a predictably chaotic Q1.
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Havas hosted the first Media Mind quiz night of 2026 which saw The Guardian come home as winners.
People travel far from their home base as part of their daily routine. Ruth Chalisey looks at the latest Route journey data with advertising opportunities in mind.
Cadbury has produced the most attention-grabbing Facebook advert of the Easter season, according to Lumen Research’s Platform Pulse research.
The news from California and New Mexico confirms that the way forward is regulation. The ad industry has always opposed more curbs, but now there is no argument against them, writes Nick Manning.
The way a brand is experienced no longer sits within a brand-owned environment, such as your website or app, where you have complete control. Instead, it unfolds across external environments, such as LLMs and social. Omnicom’s MD Performance explains.
The Department for Health and Social Care (DHSC) has launched a new consultation on applying the Nutrient Profiling Model (NPM) to advertising for less-healthy food and drink products.
Stephen Woodford, chief executive of the Advertising Association answers our probing and quick-fire Leading Questions.
The not-for-profit industry body that measures direct mail has released a new analysis in partnership with the Data and Marketing Association that proves the value of “Super Touchpoint planning”, a framework that aims to help media planners identify “the most valuable contact points” for their campaigns.
The News Alliance surveyed media agencies and advertisers, finding that brand safety concerns are still causing hesitation to include news on media plans — despite research showing advertising on news doesn’t have adverse effects on brands.
