In brief: Havas Media Group has begun feeding attention data into its media-planning tools on a global scale as part of its partnership with Lumen Research.
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In brief: Publicis Groupe agency Starcom has poached Lin-Sze Teh from Dentsu agency iProspect.
In brief: Global investment firm Carlyle has acquired a majority stake in international marketing agency Incubeta, subject to regulatory approvals.
In brief: Center Parcs has renewed its sponsorship deal with Sky Cinema for another five months.
Interview: Wavemaker’s CEO, Americas speaks about supporting female employees, clients’ ongoing anxieties, and how focusing on inclusion can help solve the talent crisis.
In brief: Contract workers’ terminations come as Omnicom and WPP media buying agency GroupM have reportedly urged clients to pause spend on the platform.
Dentsu International reported 8.4% organic growth in its latest earnings.
In brief: Ozone has appointed Danny Geelan as its agency hub lead for GroupM.
We know brands should continue to invest in a downturn. But what if your brand doesn’t have the resources to compete in a share of voice battle over the long-term, asks Bountiful Cow’s strategy chief.
WPP’s media investment group has announced the creation of a client coalition with the goal of accelerating the decarbonization of the world’s media supply chain.