As an industry, we must not stop until sexual harassment is eradicated completely.
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Karo Pharma has named GroupM and The&Partnership’s joint venture mSix & Partners as its EMEA media agency of record.
Media channels now provide a constant stream of content and give us instant gratification. Brands need a different strategy to stand out.
Employers must consider not only how they retain working mothers, but how they ensure that women keep progressing while reducing the pay gap.
Billed as an “integrated advertising consultancy framework” Panorama seeks to help advertisers understand ROI more holistically.
Barbuda will launch its first solo tourism campaign promoting it as an “exclusive” destination to interested travellers later this month.
Advertisers shouldn’t look to either the media specialists or the creatives to take the lead. They need both, Nick Manning argues.
Interview: Amid network giants and rapidly-growing digital challengers, have Stagwell and Goodstuff found a middle-ground solution?
Half of media agency planners are reportedly expecting to spend more than 50% of their overall digital media campaigns on connected TV (CTV) this year.
The coming together of legislators and advertisers could finally apply enough pressure to achieve reform and a rebalancing of the world of communications.