More Audio Site articles

You will see more sponsored content on The Media Leader as we continue to grow. But our editorial ethos does not change, writes the editor.

As Global’s ad platform turns 10, The Media Leader looks back at its biggest milestones.

Media agency Starcom’s chief strategy officer Dan Plant is joined by Bloomberg Media’s Duncan Chater and Omar Oakes to delve into how video and original programming have redefined the boundaries of brand engagement and audience resonance. (Partner content)

Commercial radio has had a “positive” start to the year with 5.2% growth in Q1, new figures show. 

Two key interviews from our Future of Audio and Entertainment event last week: Matt Payton (Radiocentre) on an ad-funded BBC and Michael Bayston (Acast) on what’s next for audio measurement.

The UK ad market grew by 6.1% overall but declined 1.2% in real terms, with online accounting for more than three-quarters of spend.

Bauer Media’s group client director shares whose shoes she would want to live in for the day and what is coming up in conversations with clients.

AudioLab tracks impressions and listen-through rate on digital audio platforms, both streaming and podcast, in real time.

UK digital adspend grew 11% to £29.6bn last year, ahead of GDP growth of 0.1%, according to the latest IAB/PwC Digital Adspend report.

Our already world-leading creative industries could be the niche we need to become an AI superpower. This is how the government can help.