Ahead of Facebook’s IPO today, Gigaom has looked at how other recent digital media IPOs have fared.
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Last weekend’s Britain’s Got Talent final saw around 50,000 viewers use the Shazam App to tag the Pepsi MAX and Cadbury ads in just 60 seconds of airtime during special ad breaks on Saturday night.
Ahead of Facebook’s IPO tomorrow, here are 10 key facts about the social network from Experian Hitwise:
A global survey undertaken by digital marketing agency Greenlight claims that 30% of people ‘strongly distrust’ Facebook with their personal data, while 44% say they would ‘never’ click on Facebook sponsored ads.
Jamie Riddell, creator of BirdSong: Social Media Reconnaissance, uses the new BirdSong system to analyse Clinton Cards Twitter account…
David Brennan on why people shouldn’t be too quick to call out ‘TV is dying’; particularly when they don’t have the right facts…
The first Shazamable ads will run during the break of this weekend’s Britain’s Got Talent final.
BT Vision has surpassed the 700,000 mark after it added 28,000 new subscribers in the quarter, up 23% year on year.
InMobi, the largest independent mobile advertising network, and Mobext, the mobile marketing network of Havas Digital, released the results of their global consumer research, The Role of Tablets in the Consumer Sales Journey, at an event in London this morning.
BT’s wholesale fibre broadband service is now available to ten million premises across the UK. The company was due to pass that milestone by the end of 2012.
