YouView is thought to be entering its final pre-launch stage with the start of its first public trials.
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The 2012 UEFA Champions League final between Chelsea and Bayern Munich last weekend generated more than 7.5 million social interactions, including 2.5 million Facebook likes.
The new UKOM Nielsen Hybrid was officially launched to the research industry this morning at the IAB. James smythe, general manager at UKOM made it clear from the outset that this was “not just about research tinkering… It answers a specific question”.
Simon Andrews, founder of the full service mobile agency addictive!, on Facebook post-IPO, Facebook advertising, and Google….
Freddie Ossberg, founder and managing director of Raconteur Media, provides his analysis and suggestions for the newspaper industry following MediaTel Group’s Future of National Newspaper event this month…
The Radio Advertising Bureau (RAB) launched two initiatives – a LoveRadioAds app and online tool RadioGAUGE Predict – at an event in London yesterday to celebrate its 20th anniversary.
Lord Sugar and authoritative finger pointing helped the UK’s viewing population peak last night, bringing Thursday’s biggest audience to BBC One.
Growing penetration of internet-enabled TVs in 2012 is set to fuel the next generation of direct response television – Smart DRTV – but issues over privacy and security will continue to stymie response, according to new research from response specialist Watson Phillips Norman.
A new report by In-Stat claims that the TV apps market could generate revenues of more than €1.3 billion by 2013.
71% of smart TV owners in France have connected their sets to the internet, according to Futuresource Consulting.
