David Brennan on the recent EGTA (European Group of Television Advertising) AGM in Paris, a two day event of thought-provoking and generally uplifting perspectives on TV’s connected future…
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If ensuring compliance with the EU e-Privacy directive is at the top of your to-do list right now then you’re probably paying a lot more attention to tags. Or you certainly should be…
Affluent and younger viewers lead the way in a strong start to Channel 5’s 2012. Viewing figures for the first four full months show the largest growth to a terrestrial broadcaster in a decade, with 16 to 34-year olds increasing by 16%.
Marcus Rich, managing director of the Mail on Sunday, has joined the National Readership Survey (NRS) board as the representative for the Newspaper Publishers Association (NPA).
IAB Europe results from its Mediascope Europe survey shows that Europeans are more connected than ever, with 462.9 million Europeans online across 28 markets.
Cloud-computing company Salesforce.com is close to a deal to acquire Buddy Media, the five-year-old business that helps brands manage their Facebook presence, according to reports.
6.6 million viewers, the largest audience of the day, watched EastEnders at 8pm as Uncle Phil offered Lucy his help to find her missing father, capturing a 35% share.
BT, the official communications services partner of the London 2012 Olympic and Paralympic Games, today announced it is on track to have 500,000 wi-fi hotspots across the capital in time for the London Games. The company has also confirmed that it will be the sole provider of public wi-fi in the Olympic Park.
Alex Hunter, finance director, IPA, asks: how can we convince our clients of the true value of our new type of services?
The broadcasters’ network revenue results show a poor month for April, with all of the broadcasters in our analysis posting a decline in revenue year on year.
