In the final of our exclusives, Warc’s James McDonald looks at how the growth in view-on-demand ad expenditure is shaping the market.
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Chime, which owns creative agency VCCP, and specialises in sports marketing, has been purchased for £374 million.
Despite the prolific rise of smartphones, laptops remain the most popular screens, according to new data from the second wave of Mediatel’s Connected Screens report.
Terror on the Beach provided commentary and previously unseen footage from eyewitnesses who watched the horrific scenario play out at the loss of 38 lives.
Classified advertising has changed significantly over the last 30 years – not least in terms of adspend, writes Warc’s James McDonald.
Digital revenues at the group’s core business increased 20% from £68.3 million in 2014 to £82.1 million, helping to reduce losses before interest, depreciation and amortisation from £19.4 million to £19.1 million.
Wednesday night delivered a noticeably unspectacular night of televisual viewing opportunities with a repeat of ITV’s generic regional detective show Vera (8pm) limping across the finish line.
Display adspend has grown at its strongest rate for four years. Here, Warc’s James McDonald looks at the impact across different media.
Customer growth of 506,000 in the UK and Ireland was the highest annual organic growth in 11 years, with revenues up 6% to £7,820 million, according to the group’s latest financial results.
Bauer Media UK has announced four new senior appointments in an effort to strengthen its digital division.
