There are valuable lessons to be learned from the financial services industry when it comes to automated trading, writes IMGROUP’s Steve Sydee.
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Nielsen’s Digital Ad Ratings mobile measurement has rolled out across five new countries – the UK, France, Germany, Italy and Australia – with Brazil set to launch by the end of the year.
Advertisers must address the root-cause of ad blocking if the threat is to be overcome, writes Richard Reeves, interim managing director at AOP.
Perhaps ‘creative’ programmatic isn’t as big an oxymoron as Dominic Mills first thought…
Full report available at: Mediatel Connected > Connected Surveys > Data
Using new research, ZenithOptimedia’s Richard Shotton explains why contactless cards encourage people to spend more.
Despite going head to head, BBC One’s Strictly Come Dancing (7:15pm) still managed to secure an audience of 8 million viewers, although being 45 minutes long probably helped.
The end of the summer Britain never had saw national newspaper circulations remain fairly static compared with August, while yearly figures continued their usual decline.
iProspect, Quantcast, Trinity Mirror, Carat, VisualDNA and Circus Street analyse the latest IAB digital adspend forecast.
Newsline presents the top 12 things anyone working in media needs to know about the latest findings.
