The penultimate episode of BBC One’s deceit-soaked working class drama Ordinary Lies (9pm) and, even though the cautionary tale once again secured the prime time slot, this time attracted its smallest audience yet.
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Previously managing director of MEC Digital UK, Taylor will be responsible for driving growth in the UK market.
Bauer Media UK has announced the appointment of Linda Smith as interim chief operating officer of Bauer Advertising on an initial 12 month basis.
ONE by AOL will be the first open cross-screen programmatic ad platform optimising campaigns from web to TV.
Despite a massive online leak and the fact it arrived a whole day after airing in the States, nihilist punishment fantasy show Game of Thrones (9pm) made a triumphant homecoming on Sky Atlantic.
The data-led consultancy will be run by worldwide CEO Jason Harrison, with 200 existing WPP staff – including consultants, analysts, data experts and engineers – based in hubs in New York, London and Bangalore.
Full report available at: Mediatel Connected > Connected Surveys > Data
Kinetic UK’s CEO, Stuart Taylor, looks at how different demographics are impacted by, and react to, digital out-of-home campaigns.
Increased content marketing and choice fatigue sees users now relying on just a few trusted websites and recommendations from friends for content discovery and shopping.
Tickets are now on sale for Mediatel’s annual Connected Consumer Awards on 23 April at Banking Hall in central London.
