Friday night saw the UK’s most famous and semi-familiar faces gather together to use their heightened powers of self-promotion for the good of charity, as another night of annual Children in Need bizarreness got under way.
Showing 12661-12670 of 62,442
More Newsline articles
The ad industry not only needs to diversify its workforce – it also needs to represent Britain more accurately in its output, writes Dominic Mills.
The world is changing and search is soon to be usurped. Here, Andrew Delamarter, director of search and inbound marketing at Huge, gives us a taster of what’s to come.
Despite some high-profile commitments from agency trading desks to ‘eradicate’ ad fraud, Marco Ricci, CEO of Adloox, says industry is being deceived.
The ASA’s chief executive, Guy Parker, has said that rather than stifling campaign freedom, regulation is forcing advertisers to be more creative.
Richard Marks, research director for asi, reflects on the main themes of the 2014 TV and Radio Symposium – and wonders whether 15-24 year-olds will inevitably end up just like their parents…
What does it take for an ad to be truly successful today? Millward Brown’s head of UK marketing, Amanda Phillips, shares her insights.
Wednesday night’s main event saw supposed capitalist overlord The Right Honourable Lord Sugar return with his hoard of overzealous minions as they gathered together for another round of daft marketing decisions.
Gary Kakoulli joins the London-based Business Insider team from the Financial Times, and will be responsible for brand partnerships and mobile advertising revenue.
Following the Society of Editors conference this week, Raymond Snoddy reports on a change in government rhetoric over press freedoms.