More Newsline articles

We should think of Blue 449 and its ‘open source’ approach as a new model for agency networks, writes Dominic Mills. And if it works, other Publicis agencies could follow suit…

Out of home advertising company Exterion Media has appointed Mike Wood as product and innovation director – a new role created to drive the company’s product development strategy.

Trinity Mirror Solutions’ new chief revenue officer, James Wildman, tells us how a heritage newsbrand should commercially evolve for a digital future.

Analytics and technology company Media iQ has announced the appointment of RadiumOne’s Chris Emme to the newly-created role of executive vice president of sales and business development, North America.

Full report available at: Mediatel Connected > Media Landscape > Revenue and Forecasts > Forecasts

ZenithOptimedia forecasts global adspend will grow 4.4% to reach $544bn in 2015 – and will accelerate to 5.3% growth in 2016, boosted by next year’s Summer Olympics in Rio and the US Presidential elections.

Sunday evening saw viewers turn to BBC One in droves as the guilty pleasure of Poldark once again proved a 9pm hit, with the end-of-weekend comfort hug of period romance and over worked torsos proving as popular as ever.

A new study using neuroscience has demonstrated for the first time how digital out-of-home positively influences responses to other media.

Trinity Mirror is reportedly in talks to buy regional publisher Local World for an estimated £200 million, according to the Guardian.

Sound Digital, a consortium of Arqiva, Bauer and UTV Media GB, is awarded the licence to run 15 new DAB stations.