Trinity Mirror’s chief revenue officer has renewed calls for the creation of a “unified [sales] platform” to help the publishing sector square up to the “duopoly of Facebook and Google.”
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Rufus Olins, chief executive of the newspaper marketing body Newsworks, has resigned to take up a new role at the Co-operative Group in the autumn.
Brexit has a strong impact on newsbrand readership for the July 2015 – June 2016 period – with mobile viewing a clear driver for growth.
The latest NRS PADD results for magazine brands prove that print is still very much in fashion – with the majority of titles managing to retain a loyal print audience.