Experts believe that advertisers should use newsbrands more, but will their message be heard, asks Research the Media’s Richard Marks
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From the recent Tory leadership race, to the Chilcot inquiry and Iraq war, newspapers still very much set the political agenda, writes Raymond Snoddy – but not always for good…
Newsworks CEO Rufus Olins puts forward his case for why advertisers should start reinvesting in newspapers
From TV to newspapers, share prices in media companies have fallen since the EU referendum. Will things stabilise? Don’t count on it, writes Raymond Snoddy
Katharine Viner said she is not “theologically opposed” to putting up a paywall – but wants to explore an alternative route first and keep Guardian journalism accessible.
Be ready to embrace new possibilities as PR reinvents itself for the digital world of content and commerce, writes Finn’s Matt Bourn
The New European aims to offer remainers a “non-political focal point”, and is to become the fastest British newspaper to ever hit the shelves – just nine days since its conception.
The September issue of the magazine will see a new distribution strategy employed, in addition to its existing newsstand presence, as well as a new look and a new approach to editorial content.
Publishing print advertising and circulation revenue fell by 17% and 5%, respectively, over the first half of the year – but digital revenues grew by 14%.
Reading the tabloid newspapers over the last week is like jumping between parallel universes, writes Raymond Snoddy
