Under anonymity, a roundtable of advertising and media executives discuss who’s to blame for made-for-advertising sites and what can be done, if anything, to minimise them.
More Sustainability articles
Reporters Jack Benjamin and Ella Sagar discuss the latest global adspend report from GroupM, response to the UN secretary-general’s global fossil-fuel ad ban proposal and more.
Banning media owners from running fossil-fuel ads is punitive. We need evidence-based decisions that will make our future more sustainable, not using this industry as an easy target, writes the editor.
The UN secretary-general called for a global ad ban on fossil fuels, but the ad industry remains sceptical.
A hat trick of media owners and another trio of agencies feature prominently among the media and advertising companies shortlisted for this year’s Media Leader Awards.
The annual festival has drawn criticisms for its carbon impact, but we can all play a part to ensure this is our most “responsible” Cannes Lions yet.
Ahead of the WOO Global Congress in Hong Kong, Tom Goddard shares the key drivers and drags the OOH industry will be focusing on.
Ahead of World Environment Day, we must focus on finding more ways to reduce emissions in the advertising ecosystem to support the wider cause.
Reporters Jack Benjamin and Ella Sagar are back with a look at the stories that mattered most in media and advertising this week.
At Advertising Week Europe, Ipsos and the IPA presented new research that shows heightened levels of anxiety about the climate among adlanders compared to the general public.