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Once Friday night’s soap fatigue wore off and the light entertainment of Saturday night dried up, Sunday brought a swift end to many popular series.

Who doesn’t want to watch failed reality show contestants watch TV instead of watching it themselves? 732,000 viewers tuned in for the experience, no doubt recording themselves commenting on the commentators. Things just got meta.

For another consecutive night, murder, mayhem and ghostly malevolence ran rampant through the prime time slot as the main broadcasters offered up their entertaining and unique takes on the more horrible aspects of life.

Clubcard TV supported by targeted advertising based on users’ shopping habits, with Kellogg’s, J&J, Colgate and Danone all signed up.

Tuesday evening saw yet another character attempt to make a desperate escape from the miserable confines of the EastEnders (BBC One, 7:30pm) compound.  After a disastrous custody hearing, Lola fell in line with every other character to grace the streets of Albert Square and made a really bad decision.Realising that her child, Spawn of Ben,… Continue reading TV Overnights: Man United’s acrobatics display peaks at 10.6m on ITV

It’s just typical, isn’t it? You’ve just spent the last few weeks huddled around the TV with your family, hoping to enjoy an hour of drama dealing with the gritty details of a murdered child but to no avail.

There were few surprises on offer this weekend, with the usual suspects scooping up the biggest audiences. As Call the Midwife marches towards it’s final episode, new arrival Mayday hoped to take advantage of the period shows popularity.

There seems to be a lot of funny spells going around the eventful little village Emmerdale (ITV, 7pm) recently. A few days after Edna took a tumble, it was café worker Brenda’s turn to have a little sneaky nap. While driving in a van with a child.

Wednesday saw the launch of Food Glorious Food (ITV, 8pm), a new show inspired by creative insolvency which took the charming raw ingredients of The Great British Bake Off and forced it unwillingly through a commercial mincer.

Consumers exposed to product placement are much more likely to purchase a brand because of their knowledge about it, its likeability and its talkability says new research from Channel 4.