Last week The Media Native – aka, David Brennan – asked if TV On Demand can justify its premium status. His conclusions ruffled some feathers at Videology and now Rhys McLachlan, Director of Corporate and Business Development would like to respond…
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Last night, the viewing public witnessed a rare scheduling clash, with two top soaps squaring off in the ring at 7:30pm.
BBC One’s launched their double whammy of funny last night as Miranda (9pm) kicked off an hour of prime time comedy. 6.4 million viewers (a 23% share) watched the socially inept business woman get herself in to yet another hilarious tangle that would probably appeal more to you mum.Afterwards was the latest adventures of Mrs… Continue reading TV Overnights: Coronation Street’s wedding from hell secures 9.7m for ITV
As the weekend kicked off in a cold and miserable fashion, BBC One saw fit to highlight this trend by kicking of the end of week festivities with a double whammy of grimness. First up was the final visit of the week to the cheery cockneys of London’s fictional East End.
The BBC has an excellent Christmas with Doctor Who, Miranda and Strictly Come Dancing dominating the festive TV battles.
Last night BBC One walked away with the highest audience share in the 9pm slot as the cold carcasses of Silent Witness brought a bit of warmth to viewer’s Thursday night.Not only was new recruit Jack up to his elbow in dead naked ladies but he also had to deal with his poisonous ex-girlfriend, a… Continue reading TV Overnights: Dot’s frosty rant brings in 8.1m to BBC One
A couple of years ago, David Brennan was asked to produce a document to demonstrate why TV on demand airtime CPMs were worth 4-5 times average spot rates. To say that was one of the most difficult presentations he’s ever produced would be a massive understatement…
Last night brought us The FA Cup Replay (ITV, 8pm) game between Manchester United and West Ham which got off to a very strong start but attention amongst fans began to wane almost immediately.
The great thing about the future of the media is that it changes every five minutes. Just when you thought you had finally got a handle on things, everything gets thrown up in the air again, like some sort of media perpetual motion machine.
Deloitte predicts that the television industry in 2013 will commence the roll-out the next generation of high definition TV, known as 4K, offering four times the resolution of the best high definition services currently available, amongst other key predictions.