More Tv articles

Having successfully tapped into the smartphone market with its Android operating system, it is unsurprising that Google looked to replicate this success with its Google TV platform.

Research by IBISWorld has concluded that TV advertising is becoming less enticing due to audience fragmentation brought about by recent technological developments.

Sky is due to launch Now TV, the internet TV service which provides access to the company’s entire film collection, tomorrow (17 July). Now TV, which promises “no contract” and “no waiting around”, will initially be available on PCs, Macs and a handful of Android smartphones.

As usual Friday night was dominated by the soaps, although they weren’t contained to one day this weekend.

The primary apps used by connected TV viewers are catch-up services, YouTube and other video-on-demand portals, according to research from Futuresource Consulting. The findings showed that viewers also engaged with Facebook, Twitter, eBay and Skype.

Aereo, the exclusively New York-based internet television streaming service, has recently been getting the backs up of quite a few major players in the TV industry.

Goals are important in football, but few hold such significance as the one scored by Sergio Aguero for Manchester City in injury time at the Etihad Stadium. He probably didn’t know that this goal came at an ideal time for the chief executive of the Premier League, Richard Scudamore.

Thursday saw soaps pull in the largest audiences of the night for their respective channels, with barely a competitor in sight.

One company looking to make its way onto the podium at the London 2012 Olympic Games is Facebook, which has signed deals with broadcasters in the UK and US to feature exclusive content.

A report by Videoplaza, entitled “The Future of TV” has revealed that media owners are risking the possibility of missing out on growth by not monetising advertising across connected devices.