Mary Meeker’s annual report into time spent with media discards out-of-home on the grounds it is impossible to calculate. So what happened when Route – the UK OOH survey that equips 30,000 people with GPS trackers – had a crack?
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As the UK’s mobile and broadband markets witness an array of mergers and acquisitions, the battle for customers and the fight over pay-TV is redrawing the telecommunications map. Here is our ultimate quick reference guide.
A little over 1 million live viewers tuned in to see if things in Westoros can actually get worse after that scene last week.
Have you ever wondered which ads placed in the national newspapers are the most effective at engaging readers? Newsline has partnered with Lumen Research to find out.
The Express’ Jane Putley will join as head of news, while ITV’s Donia Dacey is to become News UK’s head of solutions.
Alex Kuhnel, chief operating officer, Kantar Media TGI, identifies three key issues the current programmatic landscape throws up for publishers, and offers insight into how they can be resolved.
Given the chance to demonstrate its commitment to good, what does adland do? Of course, it stumbles at the first hurdle, writes Dominic Mills.
Join BBH, BUPA, Decipher, Sky Media, Gfk, YouView, VisualDNA, Kantar, RadiumOne, ANYDAYNOW and Manning Gottlieb OMD on 10 June.
Perhaps as a result of the election, May was a reasonably stable month for national newspapers – with a rare sight of (very modest) growth in the Sunday market. Here are Newsline’s key take-outs.