The IPA and Thinkbox have published a new study highlighting the direct correlation between strong advertising creativity and business success.
ARCHIVE ▸ The Media Leader Staff
The global entertainment and media market will grow 5% annually to 2014, up from $1.3 trillion in 2009 to $1.7 trillion, according to PricewaterhouseCoopers’ Global Entertainment & Media Outlook 2010 – 2014.
Last night saw the Association of Online Publishers (AOP) unveil the winners of its ninth Digital Publishing Awards at The Roundhouse, Camden, with the Guardian claiming six separate awards.
RadioCentre, the industry body for commercial radio, has called for “a fundamental repositioning of Radio 1 and Radio 2” in response to the Corporation’s strategic review.
Clear Channel UK has promoted Simon Edwards to regional and local sales director.
The government has scrapped plans to introduce independently funded local news consortia, new culture secretary Jeremy Hunt announced in his first major speech today.
Google could enter the TV market with a bid for Premier League football rights, LoveFilm’s group digital officer Lesley MacKenzie told delegates at last week’s Media Playground 2010 event.
Almost 6 million British adults intend to watch more World Cup TV coverage this time around than they did during the 2006 tournament, according to new research.
BSkyB has bought Virgin Media TV for £160 million, in a deal which will see Sky pay £105 million in cash on completion, with the remainder paid following completion of the regulatory process.
scotsman.com/jobs today launches a £2 million advertising campaign to increase its audience reach in the Scottish market.
