Channel 4 has unveiled its spring line-up, with a new series of The Charlotte Church Show and shows featuring innovative chef Heston Blumenthal.Blumenthal has been signed on an exclusive two year deal understood to be worth around £400,000, which will see him star in one show, Big Chef, Little Chef, where he will attempt to… Continue reading Channel 4 Unveils Spring Line-Up

WPP has announced that it expects revenue to grow by around 6% this year, driven by the Olympic Games in China. The group also predicts that the US elections and the Euro football 2008 football tournament will drive major growth at the company. Last month, WPP reported a pre-tax profit of £817 million following 5%… Continue reading WPP Expects 6% Revenue Growth

The US advertising market continued to splutter at the end of 2007 and finished the year with measured spending of $148.99 billion, up 0.2% year on year, according to data from TNS Media Intelligence. Total expenditures during the fourth quarter of 2007 fell by 0.1% versus a year ago. Jon Swallen, SVP research at TNS… Continue reading US Advertising Expenditures Grew 0.2% In 2007

A new report from JupiterResearch predicts that advertisers will spend $2.2 billion on mobile messaging, display ads, and search via mobile technology by the year 2012. Jupiter says that introducing portable media players (PMP’s) with internet browsing capabilities is likely to stimulate significant growth among those accessing wireless web and will create additional opportunities for… Continue reading Portable Media Players Will Expand Opportunities For Mobile Marketers

BT has appointed former BBC policy adviser, Simon Milner, as its first head of media and convergence, as the telecoms giant makes further moves into television and online.The appointment is aimed at enhancing BT’s policy leadership and helping it to play a full role in converging communications and media markets.Emma Gilthorpe, group director of industry,… Continue reading BT Appoints Convergence Director

The late Anthony Minghella’s adaptation of the novel The No. 1 Ladies Detective Agency managed to attract over 6.2 million adults to BBC One on Sunday night.The programme gave the channel a 28.1% audience share between 9pm and 10.30pm, easily beating the first part of ITV1’s new drama, He Kills Coppers.Set in London in 1966,… Continue reading Minghella’s Swan Song Attracts Over 6.2 Million

Google’s introduction of a search within search feature, which lets users stay on Google to find pages on sites such as Wikipedia, has reportedly upset some publishers.According to the New York Times, some publishers are not happy about this new functionality as they want people to search on their own pages and be exposed to… Continue reading New Google Search Feature Could Affect Publishers

The BBC has won back the rights to show Formula 1 from next year, in a five year deal that sees it take over from ITV.ITV, which has hosted Formula 1 for the past 12 years, had a deal to air the sport until 2010, but has decided to pull out at the end of… Continue reading BBC Wins Formula 1 Broadcast Rights

Dennis Publishing has said that its new digital only magazine, iGizmo, launched with over 100,000 subscribers last week.In addition to the high pre-launch subscriber base, iGizmo also carried a host of new advertisers for Dennis Publishing including Toshiba, O2, Toyota, and Misco. Dennis says that iGizmo offers advertisers rich media solutions with huge creative possibilities,… Continue reading Dennis Claims Success For New Digital Magazine

Five Life is to be renamed Fiver as part of a project that will see all of Five’s channels undergo a branding refresh.From the end of April the channel will have a completely new on and off air look and contain a mix of established programming and new shows.This is the first wave in the… Continue reading Five Life To Rebrand As Fiver