Vivendi chairman and CEO told delegates at The Future of Media about the importance of media companies thinking global, growth acquisition strategies and the decision to work with Shell.
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Kevin Allocca tells editor-in-chief Omar Oakes why being ‘viral’ is less important today, and how the rise of TikTok and changing attitudes to online video have impacted YouTube’s strategy.
Retailers are keen to chase the media budget that seems destined for their properties, but to succeed they have to understand what it means to act as a publisher, warns Criteo’s Northern Europe MD.
Analysis: Netflix appears reliant on price increases for UK growth, as membership growth remains in the single digits.
Media’s’ ME-EO’ mentality is at risk of using the feelings of the powerful few to kill this once in a generation opportunity to reshape the workplace for the better.
Workplace equality can only start with meaningful conversations about different lived experiences, and the unfair division of labour at home warrants a much bigger part of the conversation.
In new IPA research, advertising effectiveness expert Les Binet has explained why econometrics matters now more than ever.
The first deadline for the Adwanted Media Research Awards 2024 submission is this Friday (13 October) at 5pm.
Audience measurement solutions company AudienceProject has appointed Paul Barnard as UK managing director.
Since LBC’s first broadcast in 1973 commercial radio has come a long way. Here’s a breakdown of the biggest milestones.
