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Mediatel spoke to four UK marketing leaders who successfully launched their business in the US to find out what drove the decision, the lessons they learned and the advice they’d give to other agencies planning to cross the pond.

The managing director of Mediacom Manchester, Nicola Marsh, has been selected as the new chair of Manchester’s NABS hub.

The latest cross-platform audience figures for UK newsbrands show a general growth in readership – although there were numerous declines in both print and tablet readership across the market.

Demonstrating the growing strength of the UK’s ad industry, the AA has published the sector’s first-ever exports tracker, showing international trade in UK advertising services reached £6.9 billion in 2017.

BARB, the TV audience measurement system, is failing to keep up with the demands of the marketplace as agencies and advertisers shift investment to follow eyeballs, the CEO of Publicis Media Exchange has said.

Oliver Lewis, founder and managing director of the independent agency, told Mediatel that News UK was keen to future-proof its business by investing in a rapidly evolving media sector.

NBCUniversal and Sky, both now owned by Comcast, are unifying their advanced advertising capabilities under the AdSmart brand in what is the first joint advertising initiative since Comcast acquired Sky.

Last week saw the IAB host a retirement party for Douglas McArthur, outgoing chairman of UKOM and architect of the Radio Advertising Bureau. Here, Dominic Mills interviews McArthur as he looks back on his career.

Should we pause to consider whether the decline of the humble billboard is actually good for advertisers? Primesight, Exterion, ISBA and Kinetic look at the problem.

Future of Brands Sydney provoked a frank debate about whether the agency model is broken. The best agencies may be clean but are still impacted by the transparency sins of others.