March was a reasonably static month for newspaper circulations with most dips and gains very slight compared to February. The yearly picture was much worse for many titles, however.
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February was another tough month for two of the UK’s commercial TV broadcasters with ITV and Channel 4 both suffering declines in revenue.
While a number of online news sites recorded a decline in traffic in February, the Independent’s digital audience was up by more than 13%.
Amid a sea of declines, The Times is continuing to do something right, with both its daily and Sunday editions managing to increase their circulations over the year, according to the latest ABC results for February.
The BBC’s adaptation of Len Deighton’s alternative history novel SS-GB hit TV screens in February, while ITV’s ratings banker Broadchurch returned for its third and apparently final series.
Between January and December 2016, just two national newsbrands had a readership dominated by print – with the majority of readers now accessing news content via mobile.
While the majority of magazines are still enjoyed in their printed form, mobile continues to play a growing role in readership.
Apple Tree Yard, The Voice and The Halcyon all helped kick off a strong start to the year.
Following a healthy festive period January was a weak month for commercial TV broadcasters, with combined revenue for ITV, Channel 4 and ITV Breakfast down -7.7% year-on-year.
The Independent managed to increase its online audience by 34.5% period-on-period, while MailOnline’s hit 15.64 million.