Alongside short-form content from the likes of Jamie Oliver, Guy Martin and Made In Chelsea’s Binky Felstead, there will also be advertiser funded shorts from Rimmel London, British Gas and Alfa Romeo.
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Earlier this year Bauer Media launched The Debrief, a new multi-platform brand aimed at the constantly connected 20-something woman. With native advertising at its heart, Bauer’s advertising lead shares his key learnings.
Sky IQ’s new viewing panel is providing data from more than 500,000 Sky homes across the UK – so what insights can we take away? Using one of the most talked about shows on TV today, Emma Holden explains all…
Wednesday night brought a devastating outcome to World Cup holders Spain as they were sent crashing out of the competition in a shocking 2-0 defeat.
Videos featuring cars and animals are most likely to engage UK online video audiences, according to new research from technology firm Coull.
With the weekend schedule cluttered with FIFA World Cup 2014 action, it was no surprise to see the much awaited début of the England team come out on top, even if the squad didn’t actually manage to defeat Italy.
A new study charting the concerns of UK media owners has revealed that programmatic is considered the most important factor to ensure their future business success, closely followed by content marketing.
The four hour event pulled in an average audience of 8.1 million viewers, with just over 2 million of these enjoying the opening celebration and the intense game in HD.
The e-commerce service which allows consumers to buy products online and collect them in-store will not survive the next five years as new home depository services launch, a leading retail expert has said.
A new international survey by the Reuters Institute reveals the changing ways in which people consume news content across the globe – with the UK showing a strong loyalty to ‘traditional’ newsbrands.
