The European ad market experienced some small respite in the third quarter, with only a small decrease of 0.4 percent year over year, 3 according to Nielsen.
More Homepage Two articles
The festive period appears to have hit the national newspaper market with the latest ABC results for December 2013 showing declines all round – except for the Guardian, which reported a marginal increase.
The latest IPA Bellwether report reveals the second-highest rate of growth in the survey’s history. Here, Newsline presents industry reaction and analysis to the findings, with opinion from MEC UK, Jaywing, Gekko and WAA.
Ahead of the CES debrief next week, Newsline hears from Videology’s Rhys McLachlan as he shares his thoughts on the biggest themes from this year’s gadget-fest. Prepare to pay homage at the feet of the TV gods…
Torin Douglas speaks with Dominic Grounsell, marketing director of RSA’s MORE TH>N, about the advertising power of Facebook for the insurance brand, big data scepticism and how clients should work closer with media owners.
Greg Grimmer predicts the key things in media that definitely will happen in 2014, as well as some more interesting – and slightly off the radar – ideas that could have big implications for the sector.
The Times has today increased its cover price to £1.20 with the Guardian to follow suit and up its weekday price by 20p from next Monday to £1.60.
Trainspotting and Fight Club helped define consumerism in the 90s, but the rise of digital has changed the world in huge ways since – so how do we define ourselves in today? SMG’s Simon Pont investigates.
From programmatic to native advertising, Peter Houston looks at five things that have vexed magazine people in 2013 – that we’ll all still be talking about in 2014.
The third episode of the thrilling expose saw Wallace once again snoop around various supermarkets in his typically feigned authoritative manner, sharing with viewers many startling revelations.
