Warc has raised its global advertising spend forecasts for 2011 to +5.1%, up from +4.5%.
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The royal wedding of Prince William and Kate Middleton attracted one of the biggest audiences in UK television history.
Alex Hunter, the IPA’s finance director, on the rewards and risks of social media advertising…
A new report in the US by Nielsen says that almost half of all U.S. citizens – 143.9 million – viewed some video online in January this year.
One of the talking points at MediaTel Group’s Youth, Media and Technology event at Channel 4 last week was the use of BBM – Blackberry Messenger.
Meet Bruno – he is 18, lives in West London and attends a mixed school there, where he is studying Spanish, Economics, Maths and Physics.
70% of parents with children aged 12-15 years old who use the internet at home think they know less about the internet than their children do, according to new research from Ofcom.
A new study from Performics shows that 57% of respondents access the internet via their mobile handset more than once a day. 77% of respondents also used mobile search more than five times in the last month.
ITV1’s new Britain’s Got Talent series started on a high of more than 9.4 million viewers during the Saturday night prime time slot.
Simon Andrews, founder of the full service mobile agency addictive!, on Amazon’s move in to the ad market and potential partnership with Microsoft. Sound far fetched? We’ll see.